From your first dial
to your last dollar.
Business planning. Real P&L. Transaction coordination. Agent coaching.
One platform, one price.
14-day free trial · Credit card required · Cancel anytime
0+
Agents & Teams
$0.0B+
GCI Tracked
0K+
Transactions Managed
0+
Coaching Organizations
Why Most Agents Plateau
The real problem isn't effort. It's clarity.
You know your GCI. You don't know your profit.
After broker splits, referral fees, team splits, cap contributions, royalties, and expenses — what do you actually take home? Most agents have no idea. You're not running a business if you don't know your real number.
Your annual goal means nothing without a daily plan.
A $500K GCI goal set in January is meaningless if you don't know how many dials, contacts, and appointments you need THIS WEEK to stay on track. ClarityNOW reverse-engineers your goal into daily required activity. Hope is not a strategy.
Your tools don't talk to each other — and it costs you.
CRM. Spreadsheets. QuickBooks. TC checklist. Business plan. Coaching notes. Six disconnected systems that never share data. You spend more time managing tools than managing your business. ClarityNOW collapses them into one.
What Only ClarityNOW Can Do
Not incremental improvements.
Capabilities no one else offers.
Real P&L — Built for Real Estate
Finally, a real estate P&L that's built the way it should be. Cost of sales, full expense tracking, and QuickBooks sync — easy to read, easy to use, and designed around how real estate businesses actually make and spend money.
QuickBooks SyncKnow Exactly What to Do This Week
ClarityNOW's daily plan report shows exactly what you need to do over the next 7 days to stay on track to hit your annual goal. Perfect for agent self-accountability, team meetings, and coaching conversations.
Daily AccountabilityNative KW Command Integration
The only platform that integrates directly with KW Command. Your contacts, pipeline, and production data sync automatically. No double entry. No workarounds. KW agents are finally connected.
KW Command API"Making the switch from Sisu to ClarityNOW was one of the smoothest system transitions we've experienced. The onboarding and data upload process was incredibly easy — adoption across our team was seamless. It's clear the ClarityNOW team has put serious thought into building something that's both powerful and user-friendly."
Taylor Kerrigan
CEO, Glover Agency — Michigan's #1 Real Estate Team
from Sisu, without assistance
ClarityOPS
Your TC software is a separate bill. Ours isn't.
ClarityOPS is a full transaction coordination system built directly into the Team plan. When a deal goes under contract, create a workflow from a pre-built template and the system generates tasks with smart due dates automatically calculated from the contract and close dates.
The Math
Standalone TC software typically runs $200–$400/month for a team. ClarityOPS is included in Team at $299/month — along with everything else. The TC tool alone pays for the plan.
- Kanban + table views — every deal, every stage, always visible
- Automation rules — task completion triggers next steps automatically
- Gmail integration + pre-built email templates with smart placeholders
- Document storage, activity log, full audit trail per transaction
- Manager dashboard — overdue alerts, upcoming closings, team visibility
742 Evergreen Terrace
1234 Oak Avenue
567 Maple Drive
890 Pine Street
321 Elm Court
456 Cedar Lane
Sarah Mitchell
Coaching Session — March 2026
12 units behind pace as of Q1. Needs to increase contact volume by 20%. Strong on appointments, weak on follow-up cadence.
Tasks
14
Units YTD
−12
Goal Pace
$2.1M
Pipeline
David Jones
Coaching Session — March 2026
On pace — 8 units ahead of goal. Ready to expand into second market. P&L shows strong 34% net margin.
34
Units YTD
+8
Goal Pace
34%
Net Margin
CoachingNOW
Your 1:1s deserve more than a notes app.
CoachingNOW gives team leaders a structured, permanent record of every agent coaching session — tied directly to that agent's live performance data. No more relying on memory between sessions. No more agents who conveniently forget what they committed to.
- Session notes recorded permanently per agent, every session
- Tasks assigned with due dates — accountability between sessions, not just during them
- Roster management and coaching group organization
- 1:1 notes visible alongside the agent's live pipeline, tracking, and financial data
Powerful Features for Every Aspect of Your Business
From daily activity tracking to enterprise team management, ClarityNOW has you covered.
Dashboards & Reports
Four purpose-built dashboards — CEO, Sales, Lead Gen, and Financial — plus 13+ reports that give you instant clarity on every corner of your business.
Business Planning
The Economic Model Builder reverse-engineers your income goal into the exact number of daily contacts, appointments, and closings you need. Then track it all quarter by quarter.
Daily Tracking & Accountability
Log dials, contacts, appointments, listings, buyer activities, offers, and hours worked — then see exactly where you stand against your plan with six live Goal/Gap gauges.
Pipeline & Transactions
Multi-status pipeline from nurture to sold, pipeline ratings scored 5–10, and full commission math including broker splits, referral fees, caps, royalties, and franchise fees.
Financial Tracking
Full P&L reports with 55 expense categories, recurring expense tracking, cost of sale calculations, cashflow reports, and QuickBooks sync — so you know your real profit, not just your GCI.
ClarityOPS
A complete transaction coordination system built directly into ClarityNOW. Kanban workflows, 30–50 auto-generated tasks per deal, document storage, Gmail integration, email templates, automation rules, and a manager dashboard. No separate TC software needed.
Teams & Collaboration
Observatory gives leaders a bird's-eye view into any agent's live data. CoachingNOW turns your 1:1s into structured, accountable coaching sessions with permanent notes, assigned tasks, roster management, and coaching groups.
Competitions & Leaderboards
23 different tracking sources for competitions — run team vs. team, individual, or enterprise-wide contests with live leaderboards that keep your people motivated and producing.
Enterprise
Your entire office on one platform. KW Command integration, PC Coaching program, Observatory, agent groups, competitions, real P&L, and sponsorship slots that can offset the entire cost. Up to 300 agents, one flat fee.
Integrations
Connect with Follow Up Boss for contact and pipeline sync, QuickBooks for automated expense and income import, and KW Command for enhanced reporting beyond what Command offers alone.
Built for Every Level of Real Estate
Whether you're a solo agent or running a multi-office brokerage, ClarityNOW scales with your business.
Solo Agents
Build your Economic Model, track daily activities, see your real P&L with 55 expense categories, and close your gap to goal. Starting at $99/mo.
Team Leaders
Observatory for bird's-eye visibility into every agent's dashboard. CoachingNOW for effective 1:1s. 23 competition sources and live leaderboards to drive production.
Rainmakers
Complex pipeline management with pipeline ratings (5–10), multi-party commission math (splits, caps, royalties, referral fees), and projected income by month.
Brokerages & Enterprise
Multi-business management, custom branding, vendor management, and CEO reports across all your offices. Unlimited seats with dedicated support.
Connects with Your Favorite Tools
ClarityNOW integrates with the platforms you already use so your data flows automatically.
KW CommandNative integration — contacts, pipeline, and production sync automatically
QuickBooksImport expenses and income — eliminate double-entry
Follow Up BossSync contacts, deals, and pipeline data automaticallyTrusted by Real Estate Professionals
See what agents, teams, and brokerages are saying about ClarityNOW.
"Making the switch from Sisu to ClarityNOW was one of the smoothest system transitions we've experienced. The onboarding and data upload process was incredibly easy — adoption across our team was seamless."
Taylor Kerrigan
CEO, Glover Agency, Michigan's #1 Real Estate Team
4,500+
transactions migrated
"ClarityNOW's business planning and daily tracking are the reason I stay on top year after year. I know exactly what I need to do every single day. No other tool does that."
Jeff Quintin
#1 Agent 15 Years Running, 5,000+ Homes Sold
"At our volume, you can't manage by feel. The Observatory lets me see into every agent's dashboard — their pipeline, tracking, financials — without hovering. Team production is up 28% since we rolled out ClarityNOW."
Scott Malouff
Team Leader, 400+ Units / $100M+ Volume/Year
"We tried Sisu, we tried spreadsheets, we tried building our own. Nothing gave us the full picture — real P&L, pipeline, AND transaction coordination in one place. ClarityOPS alone saved us from paying for separate TC software."
Jim Roche
#1 Team in Philadelphia, 500+ Units / $300M+ Volume
Simple, Transparent Pricing
Unlike our competitors, you don't need a
sales call to know what you'll pay.
Solo
per month · billed monthly
Business planning, daily tracking, pipeline management, reports, real P&L, and integrations — for the agent who runs their business like a business.
- Economic Model + business planning
- Daily plan report — know what to do this week
- Daily activity tracking
- Pipeline management
- Real P&L with QuickBooks sync
- KW Command integration
- Dashboards + reports
Team
per month · 5 seats included
Everything in Solo, plus team management, Observatory, coaching, competitions, and ClarityOPS.
Three products, one price: ClarityNOW + ClarityOPS (transaction management) + CoachingNOW (coaching infrastructure). Editors & viewers always free.
- Everything in Solo
- ClarityOPS — full TC system built in
- CoachingNOW — structured 1:1 coaching
- Agent Performance Reports
- Observatory — full team visibility
- Competitions + live leaderboards
- 5 agent seats · $20/seat above that
- Editors & viewers always free
Enterprise
per month · unlimited seats
Multi-business management, custom branding, vendor management, CEO reports across all offices, and dedicated support for your entire organization.
- Everything in Team
- Multi-business / multi-office management
- Custom branding
- Vendor management
- CEO reports across all offices
- Dedicated onboarding + support
- API access
14-day free trial · Credit card required · Cancel anytime
See It Before You Sign Up
Watch a 3-minute demo.
No sales call required.
See the daily plan report, real P&L, ClarityOPS Kanban board, and CoachingNOW — all in under 3 minutes. Self-serve, on demand, anytime.
Or start your free trial — 14-day free trial, credit card required
Stop running your business blind.
See your real profit, close your gap to goal, manage every transaction, and coach your agents — all in one platform. 14-day free trial. Credit card required.
Credit card required · Cancel anytime