Build with Clarity.
Lead with Confidence.
Everything you need to plan, run, measure, and grow a more profitable real estate business — all in one place.
One platform, one price.
14-day free trial · Credit card required · Cancel anytime
0+
Agents & Teams
$0.0B+
GCI Tracked
0K+
Transactions Managed
0+
Coaching Organizations
The Dashboard
Your Business.
At a Glance.
One dashboard. Every metric that matters. No more piecing together spreadsheets and screenshots.
Goal Progress
72%
▲ 18% vs last month
Goal Gap
16 Days
Behind pace
Pipeline
$2.4M
Active opportunities
Net Profit
$143K
YTD
Transactions
23
Closed this month
Why Most Agents Plateau
The real problem isn't effort.
It's clarity.
You know your GCI. You don't know your profit.
After broker splits, referral fees, team splits, cap contributions, royalties, and expenses — what do you actually take home? Most agents have no idea. You're not running a business if you don't know your real number.
Your annual goal means nothing without a daily plan.
A $500K GCI goal set in January is meaningless if you don't know how many dials, contacts, and appointments you need THIS WEEK to stay on track. ClarityNOW reverse-engineers your goal into daily required activity. Hope is not a strategy.
Your tools don't talk to each other — and it costs you.
CRM. Spreadsheets. QuickBooks. TC checklist. Business plan. Coaching notes. Six disconnected systems that never share data. You spend more time managing tools than managing your business. ClarityNOW collapses them into one.
What Only ClarityNOW Can Do
Not incremental improvements.
Capabilities no one else offers.
AI-Powered Financial Tracking
Upload any expense or pipeline spreadsheet and our AI auto-maps every column into your P&L. Cost of sales, full expense tracking, and QuickBooks sync — built the way real estate actually makes and spends money.
AI Smart ImportKnow Exactly What to Do This Week
ClarityNOW's daily plan report shows exactly what you need to do over the next 7 days to stay on track to hit your annual goal. Perfect for agent self-accountability, team meetings, and coaching conversations.
Daily AccountabilityIntegrations Built for Real Estate
Direct integrations with KW Command, Follow Up Boss, QuickBooks, Gmail, and more. Bring your contacts, pipeline, expenses, and communication into one place — no duct tape, no double entry.
KW Command · FUB · QuickBooksClarityOPS
Every Deal.
Every Step. Automated.
A full transaction coordination system built into your plan. Kanban board, auto-generated tasks, and Gmail templates — every deal, one place.
Tasks Auto-Generated
30–50
Per new transaction
Automation Rules
Auto
Trigger next task
Gmail Templates
10+
Smart placeholders
TC Software Saved
$200+
Per month
Doc Storage
Every Deal
Full audit trail
ClarityOPS
Your TC software is a separate bill. Ours isn't.
ClarityOPS is a full transaction coordination system built directly into the Team plan. When a deal goes under contract, create a workflow from a pre-built template and the system generates tasks with smart due dates automatically calculated from the contract and close dates.
The Math
Standalone TC software typically runs $200–$400/month for a team. ClarityOPS is included in Team at $299/month — along with everything else. The TC tool alone pays for the plan.
- Kanban + table views — every deal, every stage, always visible
- Automation rules — task completion triggers next steps automatically
- Gmail integration + pre-built email templates with smart placeholders
- Document storage, activity log, full audit trail per transaction
- Manager dashboard — overdue alerts, upcoming closings, team visibility
Inside Every Transaction
Every deal has a workflow.
Every workflow runs itself.
30–50 tasks auto-generate the moment a deal goes under contract. Due dates calculate from contract and close dates. Automation rules trigger the next task the moment one is complete. Your TC runs the same process on every deal — without ever missing a step.
Auto-Generated Tasks
Create workflow templates for Buyer, Seller, and Dual transactions. Start a workflow and get 30–50 tasks with smart due dates from contract and close dates.
Automation Rules
When a task is completed, trigger the next one, assign it to the right person, or advance the stage. Set up rules once and let the system handle sequencing.
Gmail Integration
10 pre-built email templates for every transaction touchpoint. Smart placeholders auto-fill client name, property, and close date. Sent via Gmail, logged automatically.
Document Storage
Upload contracts, disclosures, inspection reports, and appraisals. Every action timestamped — who did what and when. Full audit trail for every deal.
"Making the switch from Sisu to ClarityNOW was one of the smoothest system transitions we've experienced. The onboarding and data upload process was incredibly easy — adoption across our team was seamless. It's clear the ClarityNOW team has put serious thought into building something that's both powerful and user-friendly."
Taylor Kerrigan
CEO, Glover Agency — Michigan's #1 Real Estate Team
from Sisu, without assistance
Sarah Mitchell
Coaching Session — March 2026
12 units behind pace as of Q1. Needs to increase contact volume by 20%. Strong on appointments, weak on follow-up cadence.
Tasks
14
Units YTD
−12
Goal Pace
$2.1M
Pipeline
David Jones
Coaching Session — March 2026
On pace — 8 units ahead of goal. Ready to expand into second market. P&L shows strong 34% net margin.
34
Units YTD
+8
Goal Pace
34%
Net Margin
CoachingNOW
Your 1:1s deserve more than a notes app.
CoachingNOW gives team leaders a structured, permanent record of every agent coaching session — tied directly to that agent's live performance data. No more relying on memory between sessions. No more agents who conveniently forget what they committed to.
- Session notes recorded permanently per agent, every session
- Tasks assigned with due dates — accountability between sessions, not just during them
- Roster management and coaching group organization
- 1:1 notes visible alongside the agent's live pipeline, tracking, and financial data
Every Feature. One Platform.
Powerful Features for Every
Aspect of Your Business
From daily activity tracking to enterprise team management, ClarityNOW has you covered.
Dashboards & Reports
Four purpose-built dashboards — CEO, Sales, Lead Gen, and Financial — plus 13+ reports that give you instant clarity on every corner of your business.
Business Planning
The Economic Model Builder reverse-engineers your income goal into the exact number of daily contacts, appointments, and closings you need. Then track it all quarter by quarter.
Daily Tracking & Accountability
Log dials, contacts, appointments, listings, buyer activities, offers, and hours worked — then see exactly where you stand against your plan with six live Goal/Gap gauges.
Pipeline & Transactions
Multi-status pipeline from nurture to sold, pipeline ratings scored 5–10, and full commission math including broker splits, referral fees, caps, royalties, and franchise fees.
Financial Tracking
Full P&L reports with 55 expense categories, recurring expense tracking, cost of sale calculations, cashflow reports, and QuickBooks sync — so you know your real profit, not just your GCI.
ClarityOPS
A complete transaction coordination system built directly into ClarityNOW. Kanban workflows, 30–50 auto-generated tasks per deal, document storage, Gmail integration, email templates, automation rules, and a manager dashboard. No separate TC software needed.
Teams & Collaboration
Observatory gives leaders a bird's-eye view into any agent's live data. CoachingNOW turns your 1:1s into structured, accountable coaching sessions with permanent notes, assigned tasks, roster management, and coaching groups.
Competitions & Leaderboards
23 different tracking sources for competitions — run team vs. team, individual, or enterprise-wide contests with live leaderboards that keep your people motivated and producing.
Enterprise
Your entire office on one platform. KW Command integration, PC Coaching program, Observatory, agent groups, competitions, real P&L, and sponsorship slots that can offset the entire cost. Up to 300 agents, one flat fee.
Integrations
Connect with Follow Up Boss for contact and pipeline sync, QuickBooks for automated expense and income import, and KW Command for enhanced reporting beyond what Command offers alone.
Who ClarityNOW Serves
One platform.
Every role in real estate.
Solo agents, teams, enterprise brokerages, and the coaches who train them — all on the same system.
Solo Agents
Economic Model, daily plan report, pipeline, AI-powered financial tracking, and QuickBooks sync — everything a real business needs, minus the spreadsheets.
Teams
Observatory for full-team visibility, ClarityOPS for transactions, competitions and leaderboards to drive production, and multi-party commission math done right.
Expansion
Run up to 5 expansion teams from one login. Roll-up reports across every market, shared workflows, and a single dashboard for the whole footprint.
Enterprise
Multi-business management, custom branding, vendor management, CEO reports across every office, unlimited seats, and dedicated support.
Coaches
CoachingNOW roster and groups, session tracking, and CEO reports for every client — so you can see who's actually moving the needle between calls.
Integrations
Connects with Your
Favorite Tools
ClarityNOW integrates with the platforms you already use so your data flows automatically.
KW Command
Native integration — contacts, pipeline, and production sync automatically
QuickBooks
Import expenses and income — eliminate double-entry
Follow Up Boss
Sync contacts, deals, and pipeline data automatically
Gmail
Email templates with smart placeholders built into ClarityOPS
Real Customers. Real Results.
Trusted by Real Estate
Professionals
See what agents, teams, and brokerages are saying about ClarityNOW.
"Making the switch from Sisu to ClarityNOW was one of the smoothest system transitions we've experienced. The onboarding and data upload process was incredibly easy — adoption across our team was seamless."
Taylor Kerrigan
CEO, Glover Agency, Michigan's #1 Real Estate Team
4,500+
transactions migrated
"ClarityNOW's business planning and daily tracking are the reason I stay on top year after year. I know exactly what I need to do every single day. No other tool does that."
Jeff Quintin
#1 Agent 15 Years Running, 5,000+ Homes Sold
"At our volume, you can't manage by feel. The Observatory lets me see into every agent's dashboard — their pipeline, tracking, financials — without hovering. Team production is up 28% since we rolled out ClarityNOW."
Scott Malouff
Team Leader, 400+ Units / $100M+ Volume/Year
"We tried Sisu, we tried spreadsheets, we tried building our own. Nothing gave us the full picture — real P&L, pipeline, AND transaction coordination in one place. ClarityOPS alone saved us from paying for separate TC software."
Jim Roche
#1 Team in Philadelphia, 500+ Units / $300M+ Volume
Simple, Transparent Pricing
No sales calls.
Know exactly what you'll pay.
Solo
per month · billed monthly
Business planning, daily tracking, pipeline management, reports, real P&L, and integrations — for the agent who runs their business like a business.
- Economic Model + business planning
- Daily plan report — know what to do this week
- Daily activity tracking
- Pipeline management
- Real P&L with QuickBooks sync
- KW Command integration
- Dashboards + reports
Team
per month · 5 seats included
Everything in Solo, plus team management, Observatory, coaching, competitions, and ClarityOPS.
Three products, one price: ClarityNOW + ClarityOPS (transaction management) + CoachingNOW (coaching infrastructure). Editors & viewers always free.
- Everything in Solo
- ClarityOPS — full TC system built in
- CoachingNOW — structured 1:1 coaching
- Agent Performance Reports
- Additional Team Member Reporting
- Observatory — full team visibility
- Competitions + live leaderboards
- 5 agent/ISA seats · $20/seat above that
- Editors & viewers always free
Expansion
per month · 5 teams included
Everything in Team, plus the ability to create up to 5 expansion teams with 5 agents/ISAs per team.
- Everything in Team
- 5 expansion teams included
- 5 agents/ISAs per team
- ClarityOPS — full TC system built in
- CoachingNOW — structured 1:1 coaching
- Observatory — full team visibility
- Full Expansion Roll Up Reports
- Competitions + live leaderboards
- Editors & viewers always free
14-day free trial · Credit card required · Cancel anytime
White-Glove Onboarding
Switching is on us.
Every new team gets a custom white-glove onboarding. We import your historical data, set up your workflows, wire up KW Command, and train your team — you don't lift a finger.
Import
We use AI Smart Import to bring your historical P&L, pipeline, and open transactions in on day one. Any spreadsheet, any format.
Integrations
We wire up KW Command, QuickBooks, Gmail, Follow Up Boss, and every integration you use — so your data lands where it needs to on day one.
Train
We train your team live — agents, coaches, and leadership — until everyone is running the platform confidently. Ongoing support after go-live.
Try It Yourself
Explore the real product.
No signup required.
Our interactive demo is a fully loaded ClarityNOW account with sample data. Click around, explore dashboards, check out the P&L — no signup needed.
See It Before You Sign Up
Watch a 3-minute demo.
No sales call required.
See the daily plan report, AI-powered financial tracking, ClarityOPS Kanban board, and CoachingNOW — all in under 3 minutes. Self-serve, on demand, anytime.
Or start your free trial — 14-day free trial, credit card required
Stop running your business blind.
See your real profit, close your gap to goal, manage every transaction, and coach your agents — all in one platform. 14-day free trial. Credit card required.
Credit card required · Cancel anytime